Why You Don’t Need Great Copy to Sell Your Stuff
Why You Don’t Need Great Copy to Sell Your Stuff Introduction – Yes You Read That Right… You’ve heard that copywriting is the most important part of your marketing. That’s wrong! You need good copy to win, but you don’t need it to survive. And if you ask some of the world’s best copywriters, they’ll […]
7-Reasons Facebook Ads are Costing You BIG Money and How to Fix Them
7-Reasons Facebook Ads are Costing You BIG Money and How to Fix Them Introduction Facebook ads have a reputation for being expensive, but it doesn’t have to be that way. In fact, there are plenty of steps you can take to make sure your Facebook ad campaigns are working as well as they possibly […]
Why Direct Marketing is Dead (Dying)
Why Direct Marketing is Dead (Dying) Do you remember any or all of the following methods? Late night TV infomercials – $100K per ad Direct Mail – very expensive – $30K+ for good results Postcards – $7K+ most ended up in junk/garbage when sorted Cold Calling (so dead) – $12K to hire good firm […]
The Art of Saving Lost Sales
The Art of Saving Lost Sales First things first, just what the heck is this “art of saving sales” thing… Imagine this, you have a great online store, yet you keep seeing these lost sales or cart abandonment stats that is eating your potential profits up (not to mention your marketing budget…) In truth, it’s […]
How To Build a 7-Figure Business and Not Sacrifice Your Personal Life
How To Build a 7-Figure Business and Not Sacrifice Your Personal Life I want to share my own personal insight on how to build a successful business while not having to sacrifice your personal life. We’re going to take a deep dive and discus: Why a 7-figure business is easier than a 6-figure one […]
What the Heck is UX Copy Anyway?
As a copywriter we have SO many ways to create copy that does what you need it to do! Yes…convert (you did say convert not sell right?), and that is exactly what great copywriters do…or is it! Well in a nutshell…no. Great copy consists of so many variables, styles, methods, end goals, wants, processes and […]